Decanter 中国醇鉴 - Born to be Wine

Demei's View - Wine Communication from a Chinese Winemaker
I was chatting with a friend the other day about how to promote wines in China. She said with deep feeling that the popular promotional activities such as tasting events, wine dinners and winery tours were sufficient a few years ago, but are difficult to be groundbreaking now. For the past several years, we always saw the same familiar faces of wine lovers, enthusiasts, educators, critics, journalists, and even distributors a........

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